As someone in the middle of a large renovation, this couldn’t be a more timely piece of content. Made me smile when I saw it. I was with a gas engineer only yesterday.

I had a steep learning curve when I started to source tradespeople and manage contractors. I had to learn a lot of new language and terminology and understand the processes of how a house is built. I loved it all!

Often, a gas engineer will do your plumbing as they can hot fix copper pipes, but if you don’t have gas, a standard plumber is better to work on drains and bathrooms.

If you do hire a gas engineer, you need to make sure they are CORGI registered.

So, to repeat my mantra one more time – highly targeted content for a niche audience is what it’s all about.

This infographic for ‘Do I need a a plumber or a gas engineer‘ from TM Hughes & Son has landed well with this audience.

Design 2.5 out of 5

A straightforward no frills design – but for this audience it doesn’t need to be sophisticated.

Illustration 2 out of 5

Very little illustration on this graphic piece.

Typography 2.5 out of 5

Some text could be a little bigger and a simple presentation.

Content 4.5 out of 5

This is the strength of this guide. There is a lot of useful information to guide someone.

Overall 3 out of 5

Strong information delivered in a clean and basic manner.